📄 John Mackey, the founder of Whole Foods, the billion dollar organic (300+ stores) food chain, said he discovered the problem with his first store when he had to close it. "It was just too small. We needed more selection for the customer." Never one to give up, he was able to acquire more investors and opened a bigger store. As it started to become successful, along came a rare flood in downtown Austin that wiped out the store. He had no insurance, but by the grace of God and with the help of the SBA and more investors, he reopened the store four months later. Because he was determined to grow that store, nothing deterred him from his mission, not even a flood.
Mackey continues, "Every type of adversity is an opportunity for you to learn and grow and even get better. Or you contract in your fear and paralyze yourself. You have to have inner faith and determination that you are going to overcome this."
The seed voices and thoughts of God are speaking to us. They are training us through the up-and-down valleys of life, teaching us how to find or produce the most fertile soil in our hearts and souls. He wants to impregnate us with His purpose and plan.
The good soil is not the Promised Land or the Garden of Eden. Instead, it resides in your openness and receptivity. It's about overcoming your fears and self-centered thinking. It's about fruitfulness. The Bible says how you can tell a true believer. "By their fruit, you will know them." It also states, "The fruit of the spirit is love, joy, peace, patience, kindness, goodness, faithfulness, gentleness, and self-control." It goes on to say, "Since we live by the Spirit, let us keep in step with the Spirit. Let us not become conceited, provoking, and envying each other" (John 14:16-18, NIV Study Bible).